RedBalloon – Home Grown
Motionlab partnered with RedBalloon, based in Sydney, to create a vibrant animated video for their “Home Grown” campaign, celebrating 20 years of unforgettable experiences and their support for over 1,500 Australian small businesses. The 2D animation highlights RedBalloon’s legacy as a leader in experiential gifting and inspires audiences to choose meaningful gifts that give back.
The animation features a flat, minimalist design with bold colours and seamless transitions, creating a visually engaging and modern aesthetic. Diverse scenes, including skydiving, snorkelling, and fine dining, bring RedBalloon’s offerings to life while maintaining a premium feel.
As an advertising piece, this animation celebrates a significant milestone for RedBalloon, highlighting their commitment to supporting local businesses while leaving a lasting impression through compelling storytelling and refined visuals.