Welcome to Motionlab, Hobart’s Leading Animation Studio
Welcome to Motionlab Animation Studio in Hobart. Since 2010, we’ve been helping Australian brands and agencies connect with audiences through high quality animated videos that drive results.
Whether you’re looking to simplify complex concepts with an explainer video, create a memorable character-driven narrative, or showcase your product in stunning detail with 3D animation, we’ve got you covered.
Featured Animations
Animation Services
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Motion Graphics
Motion Graphics is a versatile and effective style of animation that uses moving graphics and design to captivate audiences. By combining graphic design principles with 2D and 3D animation techniques, Motion Graphics conveys information and tells stories through movement. This dynamic and creative approach makes it a popular choice for a wide range of projects.
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Character Animation
Add charm and personality to your next animation with Character Animation, ideal for bringing stories to life. This style of animation excels at infusing narratives with emotion, personality, and vitality, making it unparalleled in its ability to captivate audiences. By choosing Character Animation, you can create a meaningful connection with your viewers on a personal level.
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Explainer Videos
Need to explain your product or service in a clear and concise way? An explainer video is the perfect solution! It’s a short, engaging video that simplifies complex information and leaves viewers with a clear understanding of what you do. By keeping it short, sweet, and conversational, you can increase customer engagement, brand recall, and loyalty – and even justify a premium price point!
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3D Animation
3D animation brings a new level of realism and immersion to your marketing efforts. By creating detailed 3D models and environments, we can transport your viewers into a lifelike world that showcases your products or services in a compelling way. 3D animation adds a touch of sophistication and is a great investment for a polished and modern look.
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Commercial Animation
Need to grab attention fast? Commercial animation packs a punch in seconds. Forget lengthy videos – animation cuts through the noise with captivating visuals and quick, impactful storytelling. Explain complex ideas in a flash, perfect for grabbing viewers online or on TV. Commercial animation breathes life into your brand, leaving a lasting impression and driving results – all in a short, sweet burst.
What Our Clients Say
"This project has been a great collaboration of creative skill sets and we were thrilled to work with the team at Motionlab Animation Studio. The reaction to this piece has been outstanding. We couldn’t have asked for a better, or more timely outcome.”
Eric O’Brien
Creative Director, Digilante
“Motionlab Animation Studio were great to work with. Nothing was ever too hard and even the most ridiculous deadlines were dealt with calmly and always met. Luke always had a solution and came up with great ideas to enhance the project.”
Laila Takesh
Producer, Lavender
“Luke and the team at Motionlab Animation Studio were brilliant to collaborate with on this very special animated film for Kids’ HelpLine. Their attention to detail, flexibility and creative instincts helped deliver a stunning end product.”
Mick Elliott
Producer, Nickelodeon
"For me, Motionlab Animation Studio has demonstrated experience in delivering quality animation and VFX work in a variety of styles and formats for multiple media. When considering any kind of media in this field, Motionlab are at the top of the list of partners I want to work with.”
Anton Blajer
Creative Director, OMG Creative
“Luke & the team at Motionlab Animation Studio are phenomenal. They deliver exceptional work, to budget & on time. They are very collaborative throughout the storyboarding process, which always leads to highly engaging creative. We will continue to work with them.”
Chris Parker
Managing Director, Awaken
“Working with Motionlab Animation Studio this animation was an absolute pleasure! They were fun to work with, super professional and really understood us. The quality was nothing short of amazing! I couldn’t recommend them highly enough!”
Dirk Gollnow
Creative Director, HotelClub
"We absolutely loved working with Luke and the team at Motionlab Animation Studio. The quality of work was outstanding and they really took the time to understood exactly what we were trying to achieve. We couldn’t be happier with the results and look forward to working with them again."
Dominic de Beaujeu
Creative Director, Coca-Cola Amatil
“Luke and the team at Motionlab Animation Studio are absolute experts in their field. Their creative animations are of the highest standard, they can work to a budget and are well organised, quick and efficient. I throughly recommend them.”
Geff Harper
Creative Director, Engaging Communications
“Thanks Luke - you've done a great job! The animations look amazing.”
Rebecca Chalmers
Producer, The Hallway
We worked with Motionlab Animation Studio to create an animated video on cyber security inspired by Star Wars, and were really happy with the result! The team was easy to work with, responsive, and extremely talented. There is no doubt we will work with them again!’
Sharlie Raymond
Marketing Manager, Outcomex
Frequently Asked Questions
Animation is a powerful way to tell your brand’s story and connect with audiences. For Hobart businesses, it’s an opportunity to stand out, simplify complex ideas, and drive meaningful engagement in an ever-evolving market.
Our typical production timeline is 6–8 weeks, ensuring enough time for collaboration, feedback, and revisions. Have a tight deadline? We can expedite production without compromising on quality, so your project stays on track.
Hobart businesses trust Motionlab for our expertise, creativity, and collaborative approach. With over 14 years of experience, we’ve delivered animations that resonate with local audiences and achieve measurable results.
We offer a wide range of animation styles tailored to Hobart brands:
- 2D Animation: Versatile and cost-effective for clear messaging.
- 3D Animation: Ideal for detailed visualisation and immersive storytelling.
- Character Animation: Adds personality and emotion to your narrative.
- Motion Graphics: A sophisticated style combining typography and graphics for polished storytelling.
- Explainer Videos: Simplifies complex ideas into engaging visuals.
- Cel Animation: A handcrafted, artistic approach for a unique look.
Motionlab works with a diverse range of industries in Hobart, delivering tailored animation solutions that resonate with local audiences and drive results. These include:
- Government and Public Sector: Creating clear and engaging visuals for public initiatives and policy awareness campaigns.
- Healthcare: Explaining complex medical concepts, promoting services, and supporting health awareness programs.
- Education: Developing engaging e-learning content, training materials, and educational animations.
- Retail and Lifestyle: Captivating audiences with creative advertising and brand storytelling.
- Technology: Showcasing innovative products and services through dynamic animations.
- Finance: Simplifying complex financial services and products for better customer understanding.
- Non-Profits: Amplifying the impact of local and national initiatives with compelling visual narratives.
- Travel and Tourism: Promoting Hobart’s attractions and experiences with vibrant, animated content.
No matter the industry, Motionlab’s animations are designed to connect with your audience and achieve measurable outcomes. Let’s bring your vision to life! Contact Us Today.
Our pricing starts at $7,000+GST for simple projects, with complex animations reaching $50,000+GST. Most Hobart clients find great value in the $20,000–$25,000+GST range, with custom solutions to fit your budget and goals.
It’s easy to get started! Reach out via our contact page or give us a call. Share your ideas or goals, and our team will guide you through every step of the process—from concept to delivery. Let’s create something exceptional for your Hobart audience!
Ready to talk?
No matter your budget or deadline, we’re here to work closely with your Hobart brand to craft a solution as unique as your needs. Sound good? We’re ready when you are.
Let's Get Started